NRA We Serve America's Restaurants Representing nearly 500,000 restaurant businesses, we advocate for restaurant and foodservice industry interests and provide tools and systems that help members of all sizes achieve success.
    NRAEF Building & Retaining Talent The NRAEF is focused on developing a stronger workforce and building the next generation of industry leaders through education, scholarships and community engagement.
  • NRA Show
    NRA Show May 20-23, 2017 As the international foodservice marketplace, the NRA Show provides unparalleled opportunities for buyers and sellers to come together, conduct business and learn from each other.
  • ServSafe
    ServSafe Minimize Risk. Maximize Protection. For over 40 years, ServSafe® training programs have delivered the knowledge, leadership and protection that have earned the trust and confidence of business leaders everywhere.

National Restaurant Association - Marketing Executives Group (MEG)

Skip to navigation Skip to content

Events & Groups

Email Print

Marketing Executives Group (MEG)

MEG is a community of restaurant marketing professionals who are connected 365 days a year and come together every Spring. MEG raises the level of industry excellence by connecting, inspiring, teaching and challenging each other through the exchange of ideas, thought leadership and best practices.

MEG connects individuals who serve their restaurant or hospitality industry company at the highest levels. Professionals active in MEG include Chief Executive Officers, Presidents, Marketing and Sales Officers, as well as EVPs, Vice Presidents, Directors and Managers of Brand Marketing, Corporate Communications, Creative and Marketing.

Be among some of the industry's most successful: Bd's Mongolian Grill, Bread Winner's Cafe and Bakery and The Quarter Bar, Cooper's Hawk Winery & Restaurant, Dunkin' Brands, Firehouse of America, First Watch Restaurants, Fish City Grill, Fuzzy's Taco Shop, Golden Corral, The Habit Restaurants, Inc., Lettuce Entertain You, Mellow Mushroom, Movie Tavern, Pei Wei, Polly's Inc, Sterling Hospitality, Think Food Group, Tim Hortons Inc., Topper's Pizza, Yard House, Zaxby's and many more.

We are always on the lookout for dynamic and engaging speakers. If you are interested in learning about speaking opportunities for our 2018 conference, please email NRA's subject matter expert Jaclyn Sanford at jsanford@restaurant.org.

2016 Presentations: Click here to access the presentations

Note: You will need a username & password to access the presentations. To receive a username & password, please email meetings@restaurant.org. Presentations are only available to past MEG conference attendees.


Keynote Speaker


*More details coming soon!

Wednesday, May 17

2 p.m. - 6 p.m. Registration
5 p.m. - 7:30 p.m. Opening Event

Thursday, May 18

8 a.m. - 9 a.m. Breakfast
9 a.m. - 12:15 p.m. Programming
12:15 p.m. - 1:30 p.m. Lunch
1:30 p.m. - 4 p.m. Programming
4 p.m. - 6 p.m. Break - Attendees On Your Own
6 p.m. - 9 p.m. Thursday Night Event (Includes Sit-Down Dinner)

Friday, May 19

8 a.m. - 9 a.m. Breakfast
9 a.m. - 12:30 p.m. Community Service Initiative & Programming
12:30 p.m. - 1:45 p.m. Lunch
1:45 p.m. - 4 p.m. Programming

2016 Spring Agenda



Early-bird: $425
After March 31: $525

Early-bird: $925
After March 31: $1,025

*Note: $25 of the paid registration fee is going towards our 2017 community service initiative - a project for No Kid Hungry.

*Restaurant operators will receive a complimentary badge to the NRA Show 2017. You will receive your NRA Show badge when you pick up your MEG conference registration packet.

Don't forget to secure your discounted hotel rate at the Fairmont Hotel. Detailed instructions on how to book your hotel room will be in your registration confirmation email, as well as on your registration confirmation page.


You will receive instructions on how to reserve a reduced-rate hotel room in your MEG registration confirmation email.
200 North Columbus Drive
Chicago, IL 60601
(312) 565-8000
We've secured a limited number of reduced-rate ($250/night + tax) hotel rooms to make your trip to MEG affordable.


United Airlines offers up to 10% off published fares to MEG attendees based on booking class. To save, book online at www.united.com. Choose your flight times, enter "ORD" as the airport and access eligible discounts by inserting code, ZX4F230235 in the Offer Code box.

Stay Informed

Stay informed about MEG happenings by filling in your information:


▲ Back to Top

We're glad you're here!®

® 2012-2015 National Restaurant Association. All rights reserved.

2055 L St. NW, Suite 700, Washington, DC 20036
(202) 331-5900 | (800) 424-5156