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New Association Survey Finds More Consumers Hopping to Nation's Restaurants on Easter
New National Restaurant Association research reveals more people are dining out on Easter

April 14, 2000
Contact: Sue Hensley 202-331-5964, Erica Bohm (858) 541-2049

Washington, DC — Spring is in the air, children are hunting for eggs… and according to the National Restaurant Association, the Easter Bunny is joining more and more individuals at their favorite restaurants for Easter brunch or dinner. A new Association survey finds that many people are choosing to eat their Easter meal at a restaurant instead of staying in and cooking at home.

"For many Americans, leisurely dining at a restaurant on Easter Sunday, whether at a brunch buffet or for dinner, is a tradition," said Association President and Chief Executive Officer Steven C. Anderson. "Not having to prepare your holiday meal at home means more time to spend with your family."

According to the survey, 16 percent of adults eat an Easter meal at a restaurant-up two percentage points from a similar survey conducted in 1996. Older individuals-65 and older-are more likely to dine out on Easter than any other age group surveyed (27 percent). Adults ages 18 to 24 are the second most likely to dine out during the Easter holiday (19 percent)-whereas adults ages 35 to 44 are the least likely (10 percent). Additionally, the survey found that men are slightly more likely than women to have an Easter meal at a restaurant.

Easter is the sixth most popular holiday or occasion to dine out, after birthdays, Mother's Day, Valentine's Day, Father's Day and New Year's Eve.


Percentage of Adults who Eat Out for Easter

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Founded in 1919, the National Restaurant Association is the leading business association for the restaurant industry, which is comprised of 945,000 restaurant and foodservice outlets and a work force of 13 million employees. Together with the National Restaurant Association Educational Foundation, the Association works to lead America’s restaurant industry into a new era of prosperity, prominence, and participation, enhancing the quality of life for all we serve. For more information, visit our Web site at www.restaurant.org.