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National Restaurant Association - Marketing Executives Group (MEG)

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Marketing Executives Group (MEG)

Attendance Policy

Registration is open to restaurant operators and those who work for restaurant or hospitality companies. Consultants who are neither restaurant operators or suppliers can attend under the consultant category.
Product or services providers must sponsor the conference in order to attend.

Questions? Contact Lo Mittelbronn, Marketing Executives Group (MEG) Program Director

What is MEG?
MEG is a community of restaurant marketing professionals who are connected 365 days a year and come together every May in Chicago preceding the National Restaurant Association Show. MEG raises the level of industry excellence by connecting, inspiring, teaching and challenging each other through the exchange of ideas, thought leadership and best practices.

Who attends the MEG conference?
MEG connects individuals who serve their restaurant or hospitality industry company at the highest levels. Professionals active in MEG include Chief Executive Officers, Presidents, Marketing and Sales Officers, as well as EVPs, Vice Presidents, Directors and Managers of Brand Marketing, Corporate Communications, Creative and Marketing.

What companies attend the conference?
Be among some of the industry's most successful: Black Angus Steakhouse, Black Bear Diners, Inc., Bud's Chicken & Seafood, Bufflo Wings & Rings LLC, California Pizza Kitchen, Inc., Cameron Mitchell Restaurants, Church's Chicken, Cooper's Hawk Winery & Restaurants, Corner Bakery Cafe, Dunkin' Brands, Eat'n Park Hospitality Group, Firehouse of America, First Watch Restaurants, Firebird Restaurant Group, Fuzzy's Taco Shop, Golden Corral, Gold Star Chili, Inc., Good Times Restaurants Inc., Jason's Deli, Larkburger, Lettuce Entertain You, Luna Grill, Mellow Mushroom, Movie Tavern, Noodles & Company, Olive Garden, Pie Five Pizza Co., Polly's Inc, Popeye's, Portillo's, Raising Cane's Chicken Fingers, Ram International, Ralph Brennan Restaurant Group LLC, Salsarita's Franchising, LLC, Sheetz, Inc., Sterling Hospitality, The Signature Room at the 95th, Texas de Brazil, Tiki's Grill & Bar, Tim Hortons Inc., TravelCenters of America, Velvet Taco, Village Inn & Bakers Square, The Wendy's Company, Yard House, Zaxby's and many more.

2018 MEG Leadership


The 2019 conference agenda will be announced soon!


Early-Bird Rate (through Feb. 1, 2019) Regular Rate (starting Feb. 2, 2019)
Member*: $399 Member*: $499
Non-Member: $699 Non-Member: $799

Consultants: we now have a consultant category for those attendees who are neither restaurant operstors or suppliers. Please choose this category when registering. 

*National Restaurant Association members receive a discount on registration. Sending your team? Contact membership@restaurant.org to add their names and email addresses to your company roster to ensure they receive the member rate.

Operator Cancellation Policy: Cancellations received by 11:59 p.m. ET on March 15, 2019 will be fully refunded. Cancellations between March 16 and April 12, 2019 will be assessed a 50% administration fee. Cancellations after April 12 will not receive a refund.



200 N Columbus Drive
Chicago, IL 60601
Room Rate: $264 + tax
Room Block Deadline: Wed., May 1, 2019

Registration for the conference does not guarantee you a room reservation; you are still required to make your own reservation via your registration confirmation email.
Please register for the conference before you make your room reservation.


If you are a product or service provider, you must sponsor the conference in order to attend. For available sponsorship opportunities, contact Stephanie Krasner, Account Manager, Sponsorship and Engagement.

Stay Informed

Stay informed about MEG happenings by filling in your information:

Conference Highlights

Here's an inside look at why you should be at MEG!

2018 Speaker Presentations: Click here to access the presentations

Note: You will need a username & password to access the presentations. To receive a username & password, please email meetings@restaurant.org. Presentations are only available to past MEG conference attendees.








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