• Home
    Home We Serve America's Restaurants Representing nearly 500,000 restaurant businesses, we advocate for restaurant and foodservice industry interests and provide tools and systems that help members of all sizes achieve success.
  • Foundation
    Foundation Building & Retaining Talent The NRAEF is focused on developing a stronger workforce and building the next generation of industry leaders through education, scholarships and community engagement.
  • Show
    Show May 18-21, 2019 As the international foodservice marketplace, the National Restaurant Association Show provides unparalleled opportunities for buyers and sellers to come together, conduct business and learn from each other.
  • ServSafe
    ServSafe Minimize Risk. Maximize Protection. For over 40 years, ServSafe® training programs have delivered the knowledge, leadership and protection that have earned the trust and confidence of business leaders everywhere.

National Restaurant Association - NRA, Fishbowl to offer online marketing solutions

Skip to navigation Skip to content

News & Research

Email Print
News RSS

NRA, Fishbowl to offer online marketing solutions

The National Restaurant Association has expanded its partnership with online marketing solutions provider Fishbowl to offer restaurant operators comprehensive tools to help them reach more customers and grow their businesses.

As part of the partnership expansion deal, Fishbowl said it is offering association members the opportunity to sign up for a complimentary Fishbowl local email marketing account that features 500 monthly messages, for free.

With the expansion of the partnership, NRA members will now have access to Fishbowl’s full Local Marketing Suite, including its Social Media Marketing and Reputation Management tools and Local Email Marketing solution at discounted prices, said James Balda, the NRA’s senior vice president of innovation and business development.

“We are excited to not only continue the long-standing partnership with Fishbowl, but expand the relationship and offer additional programs at member discount pricing,” he said. “Fishbowl works to help restaurant operators with what matters most – driving repeat traffic and growing revenue.”

The expanded suite of local online marketing solutions includes:

Local Email Marketing: 500+ restaurant templates and automated loyalty messages, including birthday club; in store and online guest sign up tools.
Social Media Marketing: manages multiple Facebook & Twitter accounts; schedules, posts and emails to publish across multiple accounts for now or future; tracks engagement and audience growth
Reputation Management: Tracks reviews from hundreds of sites including Yelp & Trip Advisor; receive email alerts when new reviews are posted, and compare your reputation to your competitors
SM3- Full Service Online Marketing: provides a dedicated online marketing expert to plan, design and execute your entire online marketing campaign

Scott Shaw, Fishbowl’s founder and CEO, noted that for restaurant operators, creating and sustaining effective marketing programs is a challenge, particularly for time- and budget-strapped small and independent restaurateurs.

“As a company that is exclusively focused on the hospitality industry, we share a common commitment with the NRA to this industry’s long-term health, and to helping operators grow their business,” he said. “Even though marketing budgets are tight right now, our solutions are affordable for restaurants of all sizes and keep businesses booming.”

To sign up for the free email marketing offer or for more information, visit www.fishbowl.com/nra or www.restaurant.org.

Conserve RSS Healthcare RSS Conserve RSS

▲ Back to Top

We're glad you're here!®

® 2012-2017 National Restaurant Association. All rights reserved.

2055 L St. NW, Suite 700, Washington, DC 20036
(202) 331-5900 | (800) 424-5156